Charitable Impact is your go-to for finding Canadian charities and giving with your favourite people—all from one account.We completed a whole rebrand strategy in a unique process where Visual Design and Product Design worked seamlessly together, with a particular focus on supporting iOS and Android native apps. This collaborative approach earned us UX for Good and Best UX Design awards at the UX Vancouver Awards.
Role: In-house Senior Brand Design Manager
Illustration: Petra Sitaru
Brand Design Team: Emily McLean, Andrew Tsang, Matteo Sampaolo
Product Design: Shawn Choi, Silky Chan, Kei Ogasawara, Flavia Scudeler, Jaehee Lee
Collaborators & More: Ernesto Peña, Olga Glukhovska, Anneliese Herbosa, Bella Margolles, Emily Stanislaus, Chris Sulymka
For more details on how we collaborated with our illustration partner to embrace diversity and inclusivity, as well as other key brand decisions; check out this case study