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Charitable Impact is your go-to for finding Canadian charities and giving with your favourite people—all from one account.We completed a whole rebrand strategy in a unique process where Visual Design and Product Design worked seamlessly together, with a particular focus on supporting iOS and Android native apps. This collaborative approach earned us UX for Good and Best UX Design awards at the UX Vancouver Awards. 

Role: In-house Senior Brand Design Manager
Illustration: Petra Sitaru
Brand Design Team: Emily McLean, Andrew Tsang, Matteo Sampaolo

Product Design: Shawn Choi, Silky Chan, Kei Ogasawara, Flavia Scudeler, Jaehee Lee

Collaborators & More: Ernesto Peña, Olga Glukhovska, Anneliese Herbosa, Bella Margolles, Emily Stanislaus, Chris Sulymka

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For more details on how we collaborated with our illustration partner to embrace diversity and inclusivity, as well as other key brand decisions; check out this case study

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